What have you learned from your audience feedback?

We found many ways in which to get audience feedback using a number of different media texts, for example the comment section on youtube, or sending a link via Email, even commenting on the blog and discussions in class.
We had many positive comments for our 3 media texts, the poster, magazine cover and trailer. The most talked about being our film trailer had the most useful comments.
It was important for us to get feedback as sometimes our creative look stooped us from seeing what was wrong with the film. The way people read it was also different from how we saw it.
We've learnt that its important that the story is absolutely clear, there were a few comments about how the plot didn't make sense to them, this was in our first edit when we had not edited Lucy's voice over of "When I met Ben on the Internet, everything changed" This was a key line on telling the audience exactly what the story was about. We've learnt that sound is very difficult and what may sound good to you may not sound good to others, e.g the song we choose went very well with our moving image to us, but other people may have found it to loud or not be able to hear the dialogue over the music.
Another important piece of feedback we had was the comment on the indoor shots, we agree with the comment in that they don't quite flow as well as the outdoor shots, we re-edited them so they were a little shorter, but found that we needed the dialogue and the sense of friendship between Lucy and her friends to be shown in order to give the film a purpose, a reason for being.
Audience feedback also gave us inspiration for our magazine cover, we were advised to have more colour and experiment with media language, catchy quotes to get the readers really interested in our film and magazine. We shouldn't have to focus on just our film, but other films as well in order to sell the magazine, promoting just our film would be bad marketing for the magazine cover, audiences want to compare films with other films. We took this information into account and agreed our magazine cover could be improved on, we've learnt that the magazine cover is a very different type of advertising, its separate from our poster which relies on the picture and tag-lines of our film and the trailer.
Over all we have learnt a lot for audience feedback, it's very important in improving our media project. Its the best way of learning what the audience want and really, its all about targeting them so we can adapt our texts for them.